London-based Art Director crafting culture-driven, social-first campaigns. Leading ideas from concept to completion for brands across fashion, beauty, sport and entertainment.
Clients include: Sephora, HOKA, UGG, Fenty x Puma, Nuuly, Glossier, Live Nation, Mariah Carey and Quinn.
Nuuly: Heart On My Sleeve
2026
Sephora: Hot & Exclusive
Fake commercial, real new products
A modern love microdrama
HOKA: Together We Fly Higher
Fenty x Puma: Avanti
Sephora: Cute At Work
2026
2025
2025
A documentary on collective progress
Omni-channel campaign for the aesthetic-first shopper
2025
Omni-channel campaign for the aesthetic-first shopper